Volunteer Power News Number 54
Author: Thomas W. McKee
"Volunteer Power News" Monthly Newsletter
© 2007 Advantage Point Systems Publishing
A warm welcome to all volunteer managersthose of you who recruit, motivate and mobilize volunteer workers.
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Cut Your Need to Spend So Much Time Recruiting
Volunteer managers who do not learn 21st Century management skills had better be great recruiters because they will spend all of their time finding new volunteers.
Carl J. Schramm from the Kauffman Foundation speaking at Stanford University told the students that 70% of college graduates today will start their own businesses. They don't want to work for anyone else. They want to do it their way. Because of the internet, the opportunity to start and run a business is greater than ever before in history. In my family alone, both of my sons are running internet businesses out of their homes.
What does this have to do with volunteer management? Everything.
A problem that I find with some volunteer managers is that they don't know how to empower the new breed of volunteers who are like the 70% of college graduates that start their own businesses. Therefore, these managers have to spend most of their time recruiting because their volunteers keep quitting. In the employment ranks, most people quit their jobs because of a manager - not because of the job. They like their jobs, but they have the manager from hell who micromanages every detail of the work. The 21st Century worker will not put up with such management. And what is true in the workplace is also true in volunteer organizations. Volunteers quit because of their managers.
In other words, if we would do a better job of managing we would not have to spend so much time recruiting. To address this issue, my son Jonathan and I introduce the management section of our book The New Breed (to be released next month) with the following:
The New Manager doesn't just give orders. The New Manager knows how to empower people to use their gifts, talents, passion and ideas to accomplish the mission of the organization. The New Manager knows that the answer to the question, "How do we get 21st Century volunteers to do what we want them to do?" is empowerment. Empowerment is an essential leadership factor that defines the New Manager - 21st Century style.
We develop the "how to empower" question in great detail in one of the chapters in the book, but here is a preview of our thoughts.
Empowering volunteers who want to do it their way
One of the seismic shifts in the workplace today that has impacted volunteerism is the rise of the knowledge worker. The knowledge worker makes decisions. This is not only true of the young millennials, but it has impacted all of us. We like to make our own decisions and are becoming more and more independent. Therefore, an important management skill is to know how to hand off a project that empowers the volunteer without dropping the ball.
Jonathan and I identified six rules of the handoff, using the analogy of the quarterback handoff in football.
The 21st Century new breed of volunteers do not want to be managed. They want to be led. They want to be empowered. And the volunteer managers who do not learn the 21st Century management skills had better be great recruiters because they will spend all of their time recruiting.
What can we do to help you?
Thomas and Jonathan McKee
The co-authors of The New Breed are volunteer leadership experts who help
We deliver our service by making Keynote Presentations for your volunteers,
New Book Next Month! (November)
"If you want to better understand how to attract, inspire and guide the modern volunteer read Jonathan and Tom McKee's, The New Breed. Drawn from real world experience this highly entertaining and easy to read book is an excellent contribution to nonprofit management literature. I recommend it highly."
"Articulate and succinct, the McKees have captured the essentials of recruiting, training, retaining, and occasionally even firing volunteers. They unravel the often conflicting motivations of different generations of volunteers. The easy to read text is loaded with illustrations and helpful, hands-on tools that can be immediately put to work. A must read for anyone who wants to manage a successful volunteer program."
Customized Training, Consultation and/or Keynote Presentations
Training Workshops on Volunteer Leadership
We will develop a program for your organization from the following workshops. Pick and choose from the following topics the issues that address your concerns.
THE CHANGING VOLUNTEER CULTURE
The content of this workshop focuses on the changing volunteer culture. Participants will learn just how the 21st century volunteer culture is very different because of several significant seismic shifts that have changed volunteer management. These shifts have impacted the volunteer organization; therefore, how we recruit and manage the new breed of volunteer requires a whole new set of leadership strategies.
Some of the seismic shifts that have changed how people volunteer are the following:
THE VOLUNTEER RECRUITER
This workshop focuses on "The Seven Deadly Sins of Recruitment." Many volunteer managers commit these sins on a regular basis and are losing out on a whole new breed of volunteers that are available if we just quit sinning--or making these recruiting mistakes. After each "sin" we present seven really cool ideas for 21st century recruiting. Sometime we entitle this workshop, "Seven Really Cool Recruiting Ideas that Work" - if you don't like the "sin" analogy.
THE VOLUNTEER MANAGER
This workshop focuses on increasing your retention rate by effective leadership. The 21st century volunteer is a knowledge worker and wants to be led, not micro-managed. The topics on the management workshop include the following:
Motivating This New Breed of Volunteers
Empowering Volunteers Who Want to do it Their Way
Evaluating your volunteer culture
Managing or canning the high-maintenance volunteer
The Virtual Volunteer
THE VOLUNTEER LEADER
This workshop is for the national and/or chapter leaders of an organization. The content of the workshop focuses on how 21st century leaders must mobilize the unlimited power and passion of volunteers. Participants of the workshop will learn how to focus the energy of passionate volunteers who are opinionated, sometimes arrogant and often very emotional about their passion.
Keynote Talks on Volunteer Leadership
For information on fees and availability, contact: Thomas McKee (916) 987-0359; Tom@volunteerpower.com
Tom McKee is a leading volunteer management speaker, trainer and consultant. You can reach Tom at (916) 987-0359 or e-mail him at firstname.lastname@example.org. Other articles and free resources are available at www.volunteerpower.com.
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